Would video conferencing have helped us?
You may ask yourself how a story about a potbellied pig association has anything to do with marketing or video conferencing? Everything! This particular potbellied pig entity was developed, organized, and functioned as a corporation (non-profit) which included all the legalities, regulations, responsibilities, and accountability that any corporation has. It had a monthly newsletter, logo, branding, recruitment, sales, branches etc.
I want to share one part of my past inspiring and productive times of my life. It was a landmark creation, proving my entrepreneurship. It is an entity which reminds me of my capability as an entrepreneur and the experience supports my efforts of continuously moving forward. The effort to create an entity as this at that time was a tremendous accomplishment. I’ll save that for a future post!
This is a true story about two women who had a dream and created an entity out of nothing. In 1992, I was a potbellied pig enthusiast turned business woman! I had a dream about establishing a potbellied pig registry service and so be it, I created the National Committees On Potbellied Pigs. NCOPP was established in February, 1992 (I say born because that what if felt like). I have a lifetime friend named Karen who buddied with me at the time and together we took the NCOPP concept and created a registry service from non-existence to existence. The registry creation was the hard part because that addition weaved money into the entity. At the time there were 2 other services going so a third was a threat. There was a lot of obstacles to overcome in order to reach the dream.
It didn’t seem that the other 2 had missions that matched what we believed was more beneficial to the potbellies and to the honest breeders who’s hearts were in the industry for the betterment of the breed. We leaned towards education, training, and showing rather than profit.
To make a long story, short, our dream got off the ground and grew into a non-profit organization comprised of a Board of Directors from throughout the United States. NOCPP established policies and procedures, potbellied pig registry standards, scorecards, color standards, a permanent champion program, judging standards etc. At its peak, NCOPP sanctioned over 40 shows! It was robust, active, and honest and its basic mission was to preserve and protect the potbellied pig.
I was Executive Secretary of the Association, by choice. I had the option to be the an Executive Director, however it was for the betterment of the association to take a neutral position with no voting power. Reflecting back, I made the right choice. We conducted quarterly Director meetings. As I recall, email was just catching on! What else did not exist? Yahoo, You Tube, Facebook, Twitter…you get the picture. Basically the calls included 10 Board of Director members via telephone conferencing which, at that time cost a chunk of our budget to hook up to ten people! We recorded minutes, and the President conducted a majority of the meetings, however with great dependence upon my opinion! In addition to quarterly telephone conferences, we did a lot of traveling which included air fare, hotel, food, and business expenses for everyone!
Video Conferencing Would Have Helped Us A Lot!
This past week I have been video conferencing with partners and I couldn’t help but wonder how much easier it would have been for our potbellied pig association to conduct our meetings if we had the technology of video conferencing then! It would have saved a lot of money and we could have reduced the amount of travel expenses throughout the years.
I found the most awesome video conferencing web site for FREE! I don’t get commissions for sharing. I want to introduce it to you because I have tried many video conferencing tool and software, paid and free and this one is by far the best I’ve used:
What sets this video conferencing tool apart from all the rest?
- Speed Attendees click once to join a meeting, and it loads lightning fast.
- Simplicity Grandma can join meetings without calling tech support.
- Integration Phone bridges, Skype, and webinars in perfect harmony.
- Sharing One-click to share a recorded meeting on YouTube? Check!
- Price Free and fully featured with no distracting ads for attendees.
- Analytics Instant data that lets you drastically improve your pitch, follow up with interested attendees, and turn your meetings into a powerful sales tool.
Outdated video conferencing room.
Definition: Video conferencing is a product of interactive telecommunication technologies. It is a breakthrough in the world of communications as it allows users to keep in touch while being in different locations with the help of audio transmissions and a two-way video. It is an excellent example of groupware and can also be dubbed as visual collaboration. Video conferencing is best suited for a conference rather then individual use.